- Title Pages
- Figures and Tables
Proclaimed English/British Monarchs : 1066–Present
- Key Events in the British Royal Family Since 1981
IntroductionThe Politics and Business of Monarchy
OneThe Magnetism of the Monarchy
TwoThe Roots of Royal Fever
Three“A Head Full of Royal”
FourThe Face on the Tea Towels
FivePomp and Popcorn
SixMarketing the Monarchy
SevenStorying the Monarchy
EightWeekends in Windsor
NineWilliam and Catherine
TenThe Royal Family Brand
AppendixExplanation of Fieldwork
- Selected References
- Royal Fever
Cele C. Otnes
- University of California Press
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