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Royal FeverThe British Monarchy in Consumer Culture$
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Cele C. Otnes and Paulin Maclaran

Print publication date: 2015

Print ISBN-13: 9780520273658

Published to California Scholarship Online: September 2016

DOI: 10.1525/california/9780520273658.001.0001

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Storying the Monarchy

Storying the Monarchy

Royal Tourism and Historic Royal Palaces

(p.194) Seven Storying the Monarchy
Royal Fever

Cele C. Otnes

Pauline Maclaran

University of California Press

This chapter discusses the history and management of royal touristic practices covering a range of topics, from grand tours and spa towns to George IV’s gaudy pavilion in Brighton, that have links to royal tourism. It also delves into the strategic activities of historic royal palaces, a charity responsible for the day-to-day operations of six “unoccupied” royal residences: the Tower of London, Hampton Court, the Banqueting House at Whitehall Palace, Kensington Palace, Kew Palace, and Hillsborough Castle. The chapter illustrates how historic royal palaces strategically integrate the events, exhibits, and experiences it offers at each residence into its overall goals of conservation, education, and preservation.

Keywords:   royal tourism, grand tours, spa towns, George VI, Brighton Pavilion, royal residences, historic royal palaces

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