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Empire in WavesA Political History of Surfing$
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Scott Laderman

Print publication date: 2014

Print ISBN-13: 9780520279100

Published to California Scholarship Online: September 2016

DOI: 10.1525/california/9780520279100.001.0001

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PRINTED FROM CALIFORNIA SCHOLARSHIP ONLINE (www.california.universitypressscholarship.com). (c) Copyright University of California Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CALSO for personal use.date: 30 May 2020

A World Made Safe for Discovery

A World Made Safe for Discovery

Travel, Cultural Diplomacy, and the Politics of Surf Exploration

(p.41) Two A World Made Safe for Discovery
Empire in Waves

Scott Laderman

University of California Press

Chapter 2 shows how surf culture continued to globalize after World War II and became a popular cultural phenomenon. Surf tourism grew with the advent of jet travel and the expansion of the postwar American and Australian middle class, and this surf tourism became a defining feature of modern surf culture. The United States missed an opportunity to tout this surf culture when it withdrew The Endless Summer from the 1967 Moscow Film Festival, but it did use surfing as a form of cultural diplomacy in its sports exhibit at Expo ’70 in Osaka, Japan. Hollywood also embraced the sport, memorably associating it with the Vietnam War.

Keywords:   tourism, Peter Troy, The Endless Summer, Expo ’70, Japan, Vietnam, John Milius, Apocalypse Now, Big Wednesday

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