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Music in America's Cold War Diplomacy$
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Danielle Fosler-Lussier

Print publication date: 2015

Print ISBN-13: 9780520284135

Published to California Scholarship Online: September 2015

DOI: 10.1525/california/9780520284135.001.0001

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Music, Mediated Diplomacy, and Globalization in the Cold War Era

(p.204) (p.205) Conclusion
Music in America's Cold War Diplomacy

Danielle Fosler-Lussier

University of California Press

The State Department’s Cultural Presentations program designed its musical offerings to be amplified by media, including audio recordings, the press, and radio or television broadcast. This chapter uses Daniel Boorstin’s idea of the “pseudo-event” to illuminate the ways in which a state-sponsored musical event was both real and engineered, both genuine human contact and propaganda. In the Cold War era, it became routine for nation-states to select musical representations for presentation abroad, each honing a national brand visible on the world stage. Cold War politics stimulated the creation of mediated connections we now think of as cultural globalization.

Keywords:   Daniel Boorstin, pseudo-event, media, recording, broadcast, propaganda, globalization, national, radio, brand

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